Useful comes first.
A finished piece of work should make a real task or decision easier. The tool is not the outcome.
Hello, I’m Angela Dunn.
I help small and mid-sized businesses turn “could we?” into something they can actually use.
I bring practical AI, product thinking and hands-on development together, with a clear view of the people and the work behind the idea.
Tell me what you have in mind
The tools are only the beginning.
Having Word doesn’t make every document clear. Having a camera doesn’t make every photograph work. AI is another powerful set of tools, and good work still needs judgement.
I’ll show you what you can do yourself, and then what becomes possible when someone who does this every day does it with you.
A partner at the workbench
Think of AI as a workshop full of tools. The value is in knowing which ones to pick up, deciding what to build and making all the pieces work together.
My role runs from understanding the business problem and defining requirements to shaping the experience, directing development, testing realistic scenarios and preparing a thoughtful handover.
That can mean a custom application, a connected workflow, a campaign that feels like your brand, or a practical session that helps your team do more themselves.
Sometimes it means deciding that you don’t need another tool. I want the next step to make sense for you.
Explore how we can work together ↗What guides the work
Technology can do more than ever. That makes care, clarity and accountability more useful than ever, too.
A finished piece of work should make a real task or decision easier. The tool is not the outcome.
Important facts, messages and decisions need human checks. AI can support judgement, not take responsibility for it.
What can it do? Where can it fail? What will it take to run? Those questions belong in the conversation.
Clear documentation, practical training and a thoughtful handover help you understand and use what we make.
Ideas put to work
My work includes field operations software, event sales systems, business tools and learning products. Each starts with the same question: what does this need to help someone do?
Explore selected work and product views ↗Based in York Region, Ontario.
Working with businesses across Canada.
Let’s make room for what’s possible.
Bring the idea, the sticking point or the question.
We can work out what makes sense together.